Universal Music: PERFUME GLOBAL SITE PROJECT

Credits & Description:

Type of entry: Websites & Microsites

Category: Publications & Media

Advertiser: UNIVERSAL MUSIC LLC

Product/Service: PERFUME

Agency: RHIZOMATIKS Tokyo, JAPAN

Support: (4nchor5 la6)

Support: Tasuku Mizuno (Creative Commons Japan)

Support: Sasushi Fukuzawa (Creative Commons Japan)

Support: Takahiko Kajima (P.i.c.s.)

Planning: (Universal Music LLC)

Planning: (Amuse Inc.)

Back End Developer: Daisuke Nakahama (Rhizomatiks Co./Ltd)

Programmer: Hiroyuki Hori (Rhizomatiks Co./Ltd)

Programmer: Satoru Higa (Rhizomatiks Co./Ltd)

Front End Developer: Kentaro Mito (RaD)

Programmer: Ishii 2bit (Buffer Renaiss)

Designer: Hiroyasu Kimura (Rhizomatiks Co./Ltd)

Programmer/Designer: Satoshi Horii (Rhizomatiks Co./Ltd)

Music: Yasutaka Tanaka (Capsule)

Choreographer/Supervisor: MIKIKO (Freelance)

Creative Director/Programmer: Daito Manabe (Rhizomatiks Co./Ltd)

Performer: Perfume (Amuse Inc.)

Brief Explanation

On the website we encouraged users to practice open source by distributing original sound data, motion capture data of Perfume, add-ons for handling data, and example codes for free. This was done in order to communicate Perfume's interesting music and choreography, and also to visualize the creators and fans that support Perfume. In their world tour these works were showcased and Perfume performed along to the music and choreography that was distributed.