Universal Music Digital, Case study PERFUME@CANNES LIONS by Dentsu Inc. Tokyo

PERFUME@CANNES LIONS
The Digital Advert titled PERFUME@CANNES LIONS was done by Dentsu Inc. Tokyo advertising agency for Universal Music in Japan. It was released in Nov 2013.

Universal Music: PERFUME@CANNES LIONS

Released
November 2013
Posted
November 2013
Market
Copywriter
Creative Director
Art Director
Creative Director

Awards:

Asia Pacific Advertising Festival (AdFest) 2014
INTERACTIVE LOTUSBEST USE OF TECHNOLOGYSILVER
DESIGN LOTUSBROADCAST / MOTION / DIGITAL DESIGNSILVER

Credits & Description:

SUB CATEGORY : BEST USE OF TECHNOLOGY
COMPANY ENTERING : DENTSU INC., TOKYO
ENTRY TITLE : PERFUME@CANNES LIONS
BRAND : PERFUME GLOBAL SITE
ADVERTISER : AMUSE.INC
INTERACTIVE/ADVERTISING AGENCY : DENTSU INC., TOKYO
CREATIVE DIRECTOR : MIKIKO/ELEVENPLAY/DAITO MANABE (RHIZOMATIKS CO., LTD.)
CREATIVE TECHNOLOGIST : KAORU SUGANO (DENTSU INC.)
COPYWRITER : KAORU SUGANO (DENTSU INC.)
ART DIRECTOR : HIROYASU KIMURA (RHIZOMATIKS CO., LTD.)
ARTISTS : AA-CHAN/KASHIYUKA/NOCCHI/AMUSE.INC/DAITO MANABE (RHIZOMATIKS CO., LTD.)
MANAGEMENT & MOTION GRAPHIC DIRECTOR : TAKCOM/P.I.C.S.
MOTION GRAPHIC DESIGNER : MOTONORI SUZUKI
INSTALLATION SUPPORT : YOICHI SAKAMOTO (RHIZOMATIKS CO., LTD.)
WEARABLE DEVICE DESIGN & DEVELOPMENT : TOMOAKI YANAGISAWA (RHIZOMATIKS CO., LTD.)
HARDWARE ENGINEER : MOTOI ISHIBASHI (RHIZOMATIKS CO., LTD.)
MECHANICAL DESIGN SUPPORT : TASKO
STAGE DIRECTOR : UCHIYAMA MASAHIKO
MIDI PROGRAMMING SUPPORT : KYOKO KOYAMA
VISUAL PRODUCE : P.I.C.S.
DESIGNER : MOTOI ISHIBASHI (RHIZOMATIKS CO., LTD.)/
HIROYASU KIMURA (RHIZOMATIKS CO., LTD.)/
SATOSHI HORII (RHIZOMATIKS CO., LTD.)
LIGHTING DESIGNER : NOBUKO KIMURA/KOBAYASHI MASAHIKO(PA)
DIRECTOR : MIKIKO/ELEVENPLAY
CHOREOGRAPHER : MIKIKO/ELEVENPLAY
STYLIST : SHINICHI MITER
WARDROBE : YAE-PON
DRESS MAKER : TOSHIHIKO SAKURAI
MAKEUP : OSUGA MASAKO
HAIR STYLIST : SHIMAJIRI YUKI
PRODUCER : HIKARU IKEUCHI (DENTSU INC.)/JUN KATOUGI (DENTSU INC.)/
YUKO SUZUKI (DENTSU INC.)/TINA TODA (DENTSU INC.)/
TOYOICHIRO TADA (DENTSU MUSIC&ENTERTAINMENT)
COMPOSER : YASUTAKA NAKATA/CAPSULE (SPENDING ALL MY TIME EXTEND MIX)/
EVALA/PORT/ATAK (INTRO AND GLOBAL SITE #003 PROJECT)
PROGRAMMER & LANGUAGE DESIGNER : KEIICHI YOSHIKAWA
GRAPHIC STAMP DIRECTOR : HIROSHI SATO/WHITE
PROGRAMMER : SATOSHI HORII (RHIZOMATIKS CO., LTD.)/
DAITO MANABE (RHIZOMATIKS CO., LTD.)/
SATORU HIGA (RHIZOMATIKS CO., LTD.)
SERVER-SIDE PROGRAMMER : TATSUYA TAKEMASA (RHIZOMATIKS CO., LTD.)/2BIT/BUFFER RENAISS
URL OF THE ENTRY : HTTP://WWW.PERFUME-GLOBAL.COM/AWARDS/