Amnesty International DM 10 STEPS FOR HUMAN RIGHTS by Lowe Ginkgo Montevideo

10 STEPS FOR HUMAN RIGHTS
The Direct marketing titled 10 STEPS FOR HUMAN RIGHTS was done by Lowe Ginkgo Montevideo advertising agency for Amnesty International in Uruguay. It was released in May 2013.
Advertising campaign for Amnesty International

Amnesty International: 10 STEPS FOR HUMAN RIGHTS

Brand
Amnesty International
Media
DM
Released
May 2013
Posted
May 2013
Market
Uruguay
Industry
Charities, Foundations, Volunteers, Human Rights
Agency
Lowe Ginkgo Montevideo
Executive Creative Director
Jorge Gonzalez
Art Director
Alvaro Diaz
Copywriter
Mateo Vidal
Director
Ilan Rosenfeld
Executive Creative Director
Diego San Roman
Producer
Alberto Stewart
Executive Creative Director
Sebastián Mir
Art Director
Luis Meyer
Creative Director
Gonzálo López Baliñas

Credits & Description:

Advertiser: AMNESTY INTERNATIONAL
Agency: LOWE GINKGO
Category: Ambient Media: large scale
Advertising campaign: 10 STEPS FOR HUMAN RIGHTS
Art: Bernardo Álvarez (Lowe Ginkgo)
Chief Executive Officer: Gabriel Román (Lowe Ginkgo)
Art Director: Álvaro Díaz (Lowe Ginkgo)
Head Of Digital: Nico Lawlor (Lowe Ginkgo)
Director: Ilan Rosenfeld (5D2)
Account Director: Marcelo Bonomi (Lowe Ginkgo)
Head Of Communications: María García (Amnesty International Uruguay)
Head Of Communications: Mariana Labastie (Amnesty International Uruguay)
Art: Flavia Calandria (Lowe Ginkgo)
Executive Creative Director: Jorge González (Lowe Ginkgo)
VFX Director: Julián Rodríguez (5D2)
Head Of Production: Ricardo Rodriguez (Lowe Ginkgo)
Producer: Alberto Stewart (Lowe Ginkgo)
Executive Creative Director: Diego Román (Lowe Ginkgo)
Creative Director: Gonzálo López Baliñas (Lowe Ginkgo)
Art Director: Luis Meyer (Lowe Ginkgo)
Copywriter: Mateo Vidal (Lowe Ginkgo)
Executive Producer: Samuel Liberman (5D2)
Executive Creative Director: Sebastián Mir (Lowe Ginkgo)