Amnesty International DM, Case study Amnesty #GifFreedom by Leo Burnett Frankfurt

The Direct marketing titled Amnesty #GifFreedom was done by Leo Burnett Frankfurt advertising agency for Amnesty International in Germany. It was released in Feb 2015.

Amnesty International: Amnesty #GifFreedom

Released
February 2015
Posted
February 2015
Market
Industry
Creative Director
Account Supervisor
Art Director
Creative Director
Copywriter
Art Director
Account Supervisor

Awards:

Golden Award of Montreux, 2015
DIRECT MARKETINGDirect Response Digital MarketingGold Medal

Credits & Description:

Subcategory: Direct Response Digital Marketing
Name of Client: Amnesty International
Gold Medal
Agency: Leo Burnett
Country: Germany
Title of Entry: #gifFreedom
Name Of Product: Amnesty International
Chief Creative Officer: Andreas Pauli
Creative Director: Hans-Juergen Kaemmerer, Alexander Ardelean
Copywriter: Benjamin Merkel, Christian Mueller-Horrig
Art Director: Valenti Dietmar, Hugo Moura
Account Supervisor: Katrin Kester, Julia Bendels
Photographer / Illustrator / Cinematographer: Dieter Roosen
Creative Technologist: Viktor Kislovskij
Senior Experience Strategist: Ufuk Avci
Music: RKCB
Music Producer: