Fundacion Favaloro DM The salt you can see by Grey Buenos Aires

The Direct marketing titled The salt you can see was done by Grey Buenos Aires advertising agency for Fundacion Favaloro in Argentina. It was released in Jun 2015.

Fundacion Favaloro: The salt you can see

Media
Released
June 2015
Posted
June 2015
Market
Production Agency
Executive Creative Director
Executive Creative Director
Director
Art Director

Awards:

Cannes Lions, 2015
PRSECTORS: HEALTHCARE & WELLBEINGBRONZE
PROMO AND ACTIVATIONPRODUCT & SERVICE: COMMERCIAL PUBLIC SERVICES, INCLUDING HEALTHCARE & MEDICALGOLD
PROMO AND ACTIVATIONUSE OF PROMO & ACTIVATION: USE OF AMBIENT IN A PROMOTIONAL CAMPAIGN: SMALL SCALEGOLD
PROMO AND ACTIVATIONUSE OF PROMO & ACTIVATION: PRODUCT LAUNCH/RE-LAUNCH OR MULTI-PRODUCT PROMOTIONSILVER
CANNES LIONS HEALTH 2015
HEALTH AND WELLNESSB: EDUCATION & SERVICES: EDUCATION & AWARENESSBRONZE
Clio Awards 2015
Engagement/ExperientialProduct/Service: OtherSilver
DirectProduct/Service: Out of HomeSilver
InnovativeProduct/Service: InnovativeBronze
Integrated CampaignProduct/Service: Integrated CampaignBronze
El Sol Festival (Espanol), 2015
Innovación-Sol De Oro
Wave Festival, 2016
PromoProdutos e Serviços - Direct / PromoPrata
DirectProdutos e Serviços - Direct / PromoBronze
PRProdutos e Serviços - PrBronze
FIAP 2016
Creatividad EfectivaBien PúblicoSol de Bronce
Promo, Activaciones y Marketing DirectoLanzamientos, eventos, auspicios y patrociniosSol de Oro

Credits & Description:

Fundacion Favaloro and Grey Argentina have launched "The Salt You Can See." Salt shakers with coloured salt so that you can see exactly how much salt you are putting on your food because people always use more salt than necessary because they can't see it.
Brand: Fundacion Favaloro
Título/Title: La Sal Que Se Ve
Media: DM
Category: Public interest
Agency: Grey
Geo: Argentina
Titulo: La sal que se ve
Fundacion Favaloro: The salt you can see
Ad...

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