Iziko Slave Museum of South Africa DM, Design & Branding The Slave Calendar, 3 by Geometry Global Cape Town, Ogilvy Cape Town

The Slave Calendar, 3
The Direct marketing titled The Slave Calendar, 3 was done by Geometry Global Cape Town, Ogilvy Cape Town advertising agencies for Iziko Slave Museum of South Africa in South Africa. It was released in Dec 2015.

Iziko Slave Museum of South Africa: The Slave Calendar, 3

Awards:

One Show 2017
Print & OutdoorPromotional / Collateral: Promotional Items - Single Or CampaignMerit
The Loeries Awards 2016
COMMUNICATION DESIGNGENERAL COLLATERALGold
COMMUNICATION DESIGNPHOTOGRAPHYCraft Gold
D&AD 2017
Graphic DesignCalendarsWood Pencil
Writing for AdvertisingWriting for Printed Materials & Graphic CommunicationsWood Pencil

Credits & Description:

Agency: Geometry Global Cape Town and Ogilvy & Mather Cape Town
Client: Melody Kleinsmith
Account Director: Lyndall Tuft
Account Director: Hannah Deall
Retoucher: Erika Straudacher
Retoucher: Gavin Haywood
Account Manager: Jenna Flynn
Copywriter: Anthony Walton
Copywriter: Quinton van Rooyen
Print Producer: Lara Bothma
Print Producer: Johan Valentine
Print Producer: Ciska Visser
Strategist: Mike Wills
Managing Director: Nicky Schermer
Managing Director: Carol Gallarelli
Art Director: Gavin Wood
Designer: Stuart Miller
Designer: Jedd Mcneilage
Creative Director: Gavin Wood
Executive Creative Director: Pete Case
Executive Creative Director: Howard Smiedt
Executive Creative Director: Anthony Walton
Photographer: David Prior
Printer: Johan Valentine
Project Manager: Karen Vermeulen
Project Manager: Fd Majiet
Agency Producer: Katherine Freemantle
Agency Producer: Kayla Noble
Synopsis:
The tens of thousands of slaves who were torn from their homes and brought to South Africa have been all but forgotten. They were stripped of everything. Even their names. And renamed after the month in which they arrived.
The Slave Calendar documents the lost stories of these men and women. It has become a local and international front page news story, endorsed by Archbishop Emeritus Desmond Tutu, and is now an on-going exhibit at the Iziko Slave Museum in Cape Town.
More than that, though, it has given a voice to the tragedy of these long-forgotten Januaries to Decembers.


Title The Slave Calendar
Agency / Entrant Geometry Global Cape Town and Ogilvy & Mather Cape Town
Brand Iziko Museums of South Africa
Product Iziko Slave Lodge Museum
Business sector Public Service/Fundraising/Charity
Account Management Karen Vermeulen, Katherine Freemantle, Kayla Noble, Brett Matthews
Agency Geometry Global Cape Town, Ogilvy & Mather Cape Town
Agency Art Director Gavin Wood
Agency Producer FD Majiet
Brand Representative (Client) Melody Kleinsmith
Chief Creative Officer Pete Case, Howard Smiedt
Creative Director Gavin Wood
Designer Jedd McNeilage, Stuart Miller
Executive Creative Director Anthony Walton
Photographer David Prior
Writer Anthony Walton, Quinton van Rooyen