Circle Awards 2015 | ||
---|---|---|
Press Craft | Best Art Direction* - Campaign | Bronze |
Brand: Morrisons
Media: DM
Category: Retail services
Agency: Lowe
Geo: United Kingdom
Morrisons: Mince pies
Morrisons takes pride in its commitment to food, knowing where all fresh food comes from and exactly how it’s made so it can ensure consistent great quality, but still at an affordable price. A stand out campaign for the category, providing full size genuine Wrapping Paper proves that the Morrisons have a Christmas range that’s good enough to gift.
Advertising Agency: DLKW Lowe, London, UK
Executive Creative Directors: Richard Denney, Dave Henderson
Creative Directors: Richard Denney, Dave Henderson, Tom Hudson
Creatives: Ben McCarthy, Seb Housden
Planners: Rebecca Morgan, James Dawkins
Account Team: Ian Barlow, Kirsteen Scoble, Alice Tschuchnigg, Lucy Pearce
Agency Producer: Rowena Houghton
Media Agency: MEC UK
Photographer: Patrice de Villiers
Retoucher: Glenn Pothecary
Head of Design: Ryan Self
Designer: Augusta Lindquist