New York Lottery DM, Design & Branding Rich Person Field Guide, 3 by McCann New York

Rich Person Field Guide, 3
The Direct marketing titled Rich Person Field Guide, 3 was done by McCann New York advertising agency for New York Lottery in United States. It was released in Mar 2015.
Advertising campaign for New York Lottery

New York Lottery: Rich Person Field Guide, 3

Brand
New York Lottery
Media
DM, Design & Branding
Released
March 2015
Posted
March 2015
Market
United States
Industry
Lottery & Gambling
Agency
McCann New York
Creative Director
Matt Swinburne
Executive Creative Director
Grant Smith
Creative Director
Raphael Milczarek
Executive Creative Director
Mat Bisher
Illustrator
Andrew Rae
Art Director
Zoe Kessler
Copywriter
Molly Wilkof
Account Supervisor
Geordie Larratt-Smith

Awards:

Cresta Awards 2016
Crafts(Craft DM) - Copywriting (Printed Material))Bronze

Credits & Description:

Entrant: McCann
Agency: McCann New York
Chief Creative Officer of North America: Eric Silver
Co-Chief Creative Officer: Tom Murphy, Sean Bryan
Executive Creative Director: Mat Bisher
Executive Creative Directors/Writer: Grant Smith
Group Creative Director/Writer: Jillian Goger
Creative Director/Art: Matt Swinburne, Raphael Milczarek
Senior Copywriter: Chauncey Hollingsworth
Copywriter: Molly Wilkof
Art Director: Stephen Icardi, Zoe Kessler
Chief Production Officer: Nathy Avriam
Senior Integrated Producer: Deb Archambault, Loly McIndoe, Bryan Litman
Senior Print Producer: April Gallo,
Group Account Director: Lauren LaValle,
Account Supervisor: Geordie Larratt-Smith
Account Executive: Rachel Heiss
Executive Planning Director: Mike Medeiros
Associate Director/Social: Kenny Gold
Digital Strategist: Caitlin Bishop
Illustrator: Andrew Rae