Nike: Nike

Credits & Description:

AGENCY Wieden+Kennedy / Shanghai + Amanacliq / Shanghai + Passion Pictures / New York + Brand New School / Los Angeles
CLIENT: Nike China
AGENCY Wieden+Kennedy / Shanghai + Amanacliq / Shanghai + Passion Pictures / New York + Brand New School / Los Angeles
ART DIRECTOR: Max Pilwat / Timothy Cheng
WRITER: Wei Liu
CHIEF CREATIVE OFFICER: Susan Hoffman / Colleen Decourcy
CREATIVE DIRECTOR: Terence Leong / Shaun Sundholm / Ralph Karam
DESIGNER: Deer Sheng / John Yao
ILLUSTRATOR: Wassim N/a / Pete Sharp / Lili Des Bellons / Stevie Gee
PRODUCTION COMPANY:
Amanacliq / Shanghai
Passion Pictures / New York
Brand New School / Los Angeles
Le Cube / Sao Paulo
DIRECTOR: Mariano Fernandez Russo / Tom Bunker / Brumby Boylston
PRODUCER: Edie Zhang
AGENCY PRODUCER: Bernice Wong / Yuan Fang / Juni Zhu / Angela Liu / Jacob Lincoln / Austin Hu / Stone Xue
CREATIVE TEAM: Leon Lin / Chuck Xu / Xueer Ren / Dino Xu / Nicole Bee / Jessica Deng / Kathy Zhan
DIGITAL ARTIST / MULTIMEDIA: Changqing Lee
EDITOR: Leon Yan
EXECUTIVE CREATIVE DIRECTOR: Ian Toombs
PRODUCT MANAGER: Vic Zhang
PUBLISHER:
Nantong City YOJO Medical Products Co., Ltd. / Nantong
Shanghai Yu Kai Packaging Materials Co., Ltd. / Shanghai
SOUND DESIGNER: Ryan West
SOUND PRODUCTION COMPANY:
Green United Music / Shanghai
LISTEN Studio / Shanghai