Rethink Breast Cancer DM, Design & Branding Give A Care, 6 by lg2 Toronto
Rethink Breast Cancer: Give A Care, 6
Awards:
| One Show 2017 | ||
|---|---|---|
| Design | Branding: Identity System | Merit |
| Epica Awards 2016 | ||
| Packaging Design | Packaging Design | Bronze |
| Clio Awards 2017 | ||
| Integrated Campaign | Public Service | Bronze |
| Brand Design | Public Service: Packaging | Silver |
Credits & Description:
Category: Public Interest, NGO
Brand: ReThink Breast Cancer
Agency: Lg2
Advertising Agency: lg Toronto, Canada
Creative Directors: Chris Hirsch, Nellie Kim, Claude Auchu
Copywriter: Ariel Riske
Art Director: Zachary Bautista
Graphic Designer: Élise Cropsal
Digital Creative Director: Jennifer Varvaresso
User Experience: Joël Auchu, Nicolas Baldovini
Account Services: Krista Findlay, Antoine Levasseur, Taylor Johnston, Chloé Gascon, Alexandre Normand
Digital Strategic Planner: Meg Siegel
Print / Web Production: lg2fabrique
Additional Info: DM
Geo: Canada
Published: September 2016
Description: Introducing Give-A-Care: The first line of products for young women with breast cancer, that actually understands young women with breast cancer. Build a personalized care package that acknowledges what she’s really going through, and gives her the care she really needs.
web: http://www.giveacare.ca/