IBM DM, Case study WHAT A DIFFERENCE AN EXPERT MAKES by OgilvyOne Sao Paolo

WHAT A DIFFERENCE AN EXPERT MAKES
The Direct marketing titled WHAT A DIFFERENCE AN EXPERT MAKES was done by OgilvyOne Sao Paolo advertising agency for subbrand: Strategic Outsourcing (brand: IBM) in Brazil. It was released in Jan 2005.
Advertising campaign for IBM

IBM: WHAT A DIFFERENCE AN EXPERT MAKES

Brand
Strategic Outsourcing  (IBM)
Media
DM, Case study
Released
January 2005
Posted
January 2005
Market
Brazil
Industry
Electronic Devices & Home Appliances, Computers & Computer Accessories, Postal, Courier, Shipping & Freight services, Business equipment & services, IT Solutions & Professional Networks
Agency
OgilvyOne Sao Paolo
Creative Director
Marco Antonio De Almeida
Art Director
Guilherme Vieira
Copywriter
Moacyr Netto
Client Service Director
Rosana Moya

Credits & Description:

Company: IBM Brasil, BRAZIL
Communication Team Leader: Rosiane Pinheiro
Company: OgilvyOne Worldwide, BRAZIL
Production Manager: Antonio Carlos de Oliveira
Art Assistant: Roberta Chiesa
Client Service Director: Rosana Moya
Copywriter: Moacyr Netto
Art Director: Guilherme Vieira
Creative Director: Marco Antonio de Almeida
Account Director: Marcus Tavares
Art Assistant: Flavia Vazzoler
Company: Ogilvy & Mather, BRAZIL
Creative Vice President: Adriana Cury