UAB Sesiasdesimt: BEER LIBRARY

Credits & Description:

Category Design
Subcategory Corporate Identity
Entrant agency McCann Vilnius
Client UAB Sesiasdesimt
Brand Beer library
Product/service Beer library
Date release 04.01.2015
Art director Tadas Kazakevicius
Art director Aurimas Kadzevicius
Creative director Mantas Velykis
Art director Justina Steponaviciute
Art director Ugne Akstinaite
Beer library (LT "Alaus biblioteka") is a unique bar/shop in Vilnius serving 300 different and unfamiliar beers. Beer is simple drink this is why we kept logo simple as well. It represents open book in a shape of pint, reminding that all beers have their stories ready to be discovered. Other identity details took clues from libraries: starting with interior and collectable stamp cards, finishing with custom made beer book and images for social media.