Vhils Exhibition: Stone invitation

Credits & Description:

Brand: Vhils
Media: DM
Category: Recreation & Leisure
Agency: MSTF
Geo: Portugal
Vhils Exhibition: Stone invitation
To invite the media and the VIP’s to the inauguration of the Vhils exhibition, we colected the rubble that fell from the latest great intervention of the artist
on a massive facade of an abandoned building in Lisbon. Each invitation had a selected stone, that fell from the wall, parceled in a transparent bag with a QR Code
that linked to a video that showed the viewer the whole procces that led the stone to the bag they where holding.
This is just a fragment of the piece. The art remains on the wall.
Advertising Agency: MSTF-Partners, Lisbon, Portugal
Creative Directors: Susana Sequeira, Lourenço Thomaz
Art Director: Orlando Gonçalves
Copywriter: Cristina Amorim
Creative Director Design: André Sentieiro
Creative Director Web Design: Gil Correia
Account Executive: Paula Cardoso
Producer: Pedro Domingos
Published: July 2014