Audi Outdoor NIGHT VISION ASSIST by Advico Y&R Zurich, Exxtra Switzerland

NIGHT VISION ASSIST
The Outdoor Advert titled NIGHT VISION ASSIST was done by Advico Y&R Zurich, Exxtra Switzerland advertising agencies for Audi in Switzerland. It was released in Jan 2012.

Audi: NIGHT VISION ASSIST

Brand
Media
Released
January 2012
Posted
January 2012
Industry
Typographer
Executive Creative Director
Creative Director
Account Supervisor

Credits & Description:

Category: Special Build

Advertiser: AMAG AUTOMOBIL UND MOTOREN

Product/Service: AUDI

Agency: ADVICO Y&R

Agency: EXXTRA KOMMUNIKATION

Chief Creative Officer: Markus Gut

Executive Creative Director: Dominik Oberwiler

Creative Director: Martin Stulz

Art Director: Oliver Glutz Von Blotzheim

Typographer: Sarah Paul

Account Supervisor: Susan Baumgartner

Account Manager: Rémy Müller

Account Manager: Rémy Müller



Ambient Execution Description

We created life-sized, self-luminous wild animal-figures – and put them on the sides of streets with frequent traffic, but no lighting. The resolution followed on a billboard that was self-luminous as well.