Category: Cosmetics & Beauty, Toiletries & Pharmacy
Advertiser: JOHNSON & JOHNSON
Product/Service: BAND AID
Agency: JWT BRAZIL
Executive Creative Director: Mario D'andrea | Roberto Fernandez
Creative Director: Mario D’andrea | Roberto Fernandez | Angela Bassichetti
Copywriter: Leandro Pinheiro | João Braga | Fabio Maca
Art Director: Angela Bassichetti | Rodrigo Adam | Vitor Veras
Illustrator: Angela Bassichetti | Leo Teixeira | Rodrigo Adam
Art Buyer: Renata Sayoa | Vanessa Nunes
Account Supervisor: Carla Magro | Priscila Arakelian
Advertiser's Supervisor: Eduardo Siqueira | Fernanda Granato | Renata Santos
Producer: Agencia Casa
Account Manager: Fernanda Antonelli | Luciana Rodrigues
Planner: Fernand Alphen | Joyce Moraes
Account Manager: Fernanda Antonelli | Luciana Rodrigues
Planner: Fernand Alphen | Joyce Moraes
Other Credits: Sound Producer: Bamba Music | Graphic Producer: Flavio Schaefer/Flavio Colella/Maira Chinaglia
Ambient Execution Description
The Mobile Site headlines:
1. Let’s start? Choose the image you want use as wallpaper
2. Now, drag the crack where your screen is broke
3. It’ s ready! Now you just have to save it and share with your friends