Bennett & Coleman Outdoor SIGNS TO LIFE by J. Walter Thompson Bangalore
The Outdoor Advert titled SIGNS TO LIFE
was done by J. Walter Thompson Bangalore advertising agency for subbrand: BANGALORE MIRROR ROAD SAFETY INITIATIVE (brand: Bennett & Coleman) in India. It was released in Nov 2009.
Bennett & Coleman: SIGNS TO LIFE
Media
Released
November 2009
Posted
November 2009
Market
Industry
Creative Director
Art Director
Producer
Art Director
Copywriter
Photographer
Credits & Description:
Category: Ambient: Special Build
Advertiser: BENETT & COLEMAN
Product/Service: BANGALORE MIRROR ROAD SAFETY INITIATIVE
Agency: JWT INDIA
Executive Creative Director: Senthil Kumar
Creative Director: Senthil Kumar
Copywriter: Ratin Dasgupta
Art Director: Vishal Vinekar/Krishnaprasad B
Photographer: Sayed Zuber
Producer: Citruz
Date of First Appearance: Nov 10 2009 12:00AM
Entrant Company: JWT INDIA, Mumbai, INDIA
Description of Ambient execution
In order to educate people about following the road rules, 10 traffic signs were brought to life in the form of 10 feet tall installations and placed at prominent intersections around the city.