Barracuda Seafood Restaurant: Fresh Fish Poster

Credits & Description:

Fish tastes best when eaten fresh. That's exactly what Barracuda Restaurant's 'fresh fish' poster proved. Barracuda, one of the best seafood restaurants in Dubai promoted the freshness of their seafood through an activation campaign from Horizon FCB Dubai on the beaches of Dubai.Fresh fish' posters were created using edible ink and edible glue made from fresh fish. The result was unbelievable. In no time the fish flavored paper was eaten up by the biggest specialists in fresh fish- the seagulls. This reiterated the 'freshness' of the seafood served at Barracuda restaurant.
Media: Outdoor
Category: Food
Client: Barracuda Seafood Restaurant
Agency: Horizon FCB Dubai
Country: United Arab Emirates
Chief Creative Officer: Luis Silva Dias
Executive Creative Director: Rondon Fernandes
Creative Director: Sidney Araújo
Art Director: rodrigo nakaza
Production: Thiago Carvalho/Eko Comunication
Director Film: Guillaume Nallet
Production Film: Aramanstudio Dubai
Marketing Client: Nadine Halawany
Published: May, 2016