Bic Outdoor 3,000 SONGS by Borghi/Lowe Sao Paulo

3,000 SONGS
The Outdoor Advert titled 3,000 SONGS was done by Borghi/Lowe Sao Paulo advertising agency for subbrand: Bic Lighters (brand: Bic) in Brazil. It was released in Apr 2011.
Advertising campaign for Bic

Bic: 3,000 SONGS

Brand
Bic Lighters  (Bic)
Media
Outdoor
Released
April 2011
Posted
April 2011
Market
Brazil
Industry
Alcoholic drinks & Tobacco, Tobacco and Smoking Accessories, Hygiene & Personal Care Products
Agency
Borghi/Lowe Sao Paulo
Creative Director
Erh Ray
Executive Creative Director
Jose Henrique Borghi
Creative Director
Fernando Nobre
Art Director
Denis Gaddini
Producer
José Ressutti Jr
Photographer
Denis Sitta
Copywriter
Rodrigo Martin

Credits & Description:

Category: Clothing, Footwear & Accessories

Advertiser: BIC

Product/Service: BIC LIGHTERS

Agency: BORGHIERH/LOWE

Date of First Appearance: Apr 1 2011

Entrant Company: BORGHIERH/LOWE, São Paulo, BRAZIL

Executive Creative Director: José Henrique Borghi/Erh Ray

Creative Director: Fernando Nobre

Copywriter: Rodrigo Martin

Art Director: Denis Gaddini

Photographer: Denis Sitta

Art Buyer: Bibiana Oliveira

Producer: José Ressutti Jr

Account Manager: Priscilla Carvalho/Daniela Biazoto