| Asia Pacific Advertising Festival (AdFest) 2014 | ||
|---|---|---|
| OUTDOOR LOTUS | POINT OF PURCHASE (POP) DISPLAY | BRONZE |
| DIRECT LOTUS | DIRECT AMBIENT: SMALL SCALE | SILVER |
| DESIGN LOTUS | POINT OF SALE: SMALL SCALE | SILVER |
Advertiser: KRAFT MALAYSIA
Agency: GEOMETRY GLOBAL
Category: Bars, Restaurants & Stores, etc.
Advertising campaign: SAY IT WITH CHOCOLATE
Art Director: Fong Wei Kit
Account Supervisor: Mahesh Neelakantan
Art Director: Ho Hong Fei
Account Manager: Nisha Nair
Copywriter: Michelle Lim-Chua
Art Director: Steve Yeow
Executive Creative Director: Nuno Lemos
Copywriter: Ashraff Ahamd
Other Credits: Athiya Hamid
Executive Creative Director: Daniel Comar
Photographer: Fai (Sunday Studio)
Art Director: Benjamin Thain
Other Credits: Seq Post Production House
Other Credits: Tf Chan
Other Credits: Tracy Bay
Copywriter: Federico Garcia
Art Director: Jarrod Reginald
Art Director: Javen Tan
Other Credits: Julian Oh
Other Credits: Pako Looi
Other Credits: Tay Yin May
Ambient Execution Description
The Cadbury chocolate-press appeared in-store at TESCO Kepong Malaysia, and in pop-up stores around the Pusat Bandar Damansara office area; to drive sales of chocolate.