Colgate Outdoor, Design & Branding Turning Packaging into Education, 2 by Red Fuse

Turning Packaging into Education, 2
The Outdoor Advert titled Turning Packaging into Education, 2 was done by Red Fuse advertising agency for Colgate in Hong Kong SAR China. It was released in Feb 2014.

Colgate: Turning Packaging into Education, 2

Brand
Released
February 2014
Posted
February 2014
Industry
Agency
Illustrator
Executive Creative Director
Creative Director
Illustrator
Art Director
Art Director
Copywriter
Copywriter

Awards:

Clio Awards, 2014
DesignPostersGold
London International Awards 2014
Package DesignUse of IllustrationGold Winners
DesignUse of Illustration CampaignGold Winners
PosterUse of Illustration CampaignSilver Winners
DesignInnovative Use of DesignGold Winners
Package DesignToiletriesGold Winners
Asia Pacific Advertising Festival (AdFest) 2015
OUTDOOR LOTUSAMBIENT: SMALL SCALEGrande
DIRECT LOTUSDIMENSIONAL MAILGrande
OUTDOOR LOTUSBEST OF CORPORATEGold
OUTDOOR LOTUSBEST OF HEALTH & PERSONAL CAREGold
DESIGN LOTUSPACKAGING DESIGNGold
DESIGN LOTUSPOSTERSilver
One Show 2015
DesignPackage Design / Single or SeriesGold Pencil
DesignCollateral Design / Outdoor - SeriesBronze Pencil
ADC Awards, 2015
IllustrationCOMMERCIAL ILLUSTRATION/HEALTHCAREGold

Credits & Description:

Colgate Palmolive Turning Packaging into Education
Entrant Company: Red Fuse Communications [Y&R], Hong Kong
Medium: Design
Category: Posters
Entrant Company: Red Fuse Communications [Y&R], Hong Kong
Creative Agency: Red Fuse Communications [Y&R], Hong Kong
Client: Colgate Palmolive
Chief Creative Officer: Shen Guan Tan Red Fuse Communications [Y&R], Hong Kong
Creative Director: Patrick Daly Red Fuse Communications [Y&R], Hong Kong
Executive Creative Director: Gigi Lee Young & Rubicam Malaysia, Kuala Lumpur
General Manager: Khin Myat Thu Young & Rubicam Myanmar, Myanmar
Creative Director/ Art Director/ Illustrator: Joshua Tay Young & Rubicam Malaysia, Kuala Lumpur
Copywriter: Kenny Mar Red Fuse Communications [Y&R], Hong Kong
Art Director: Law Kok Yew Young & Rubicam Malaysia, Kuala Lumpur
Illustrator: Wong Jing Wen Young & Rubicam Malaysia, Kuala Lumpur
Illustrator: Evone Cheng Young & Rubicam Malaysia, Kuala Lumpur
Art Director: Ye Kyaw Htut Young & Rubicam Myanmar, Myanmar
Copywriter: Phyo Wai Htun Young & Rubicam Myanmar, Myanmar
Associate Creative Director: Kelvin Kwan Red Fuse Communications [Y&R], Hong Kong
Associate Platform Strategy Director: Kenward Ng Red Fuse Communications [Y&R], Hong Kong
Creative Director of Content: Sly Song Red Fuse Communications [Y&R], Hong Kong
Creative Director: Craig Love Red Fuse Communications [Y&R], Hong Kong
Strategy Director: Chetan Murphy Red Fuse Communications [Y&R], Hong Kong
Video Content Producer: Buck Yau Red Fuse Communications [Y&R], Hong Kong
Category Manager/Design/Packaging: Greg Corra Colgate Palmolive, Bangkok
Marketing Director/Oral Care/Asia Division: Rob Carter Colgate Palmolive, Bangkok
VP Marketing / Asia Division: Orlando Tenorio Colgate Palmolive, Bangkok
Associate Account Director: Ariel Chau Red Fuse Communications [Y&R], Hong Kong