Eno Outdoor BELLIES by Bates Mumbai
The Outdoor Advert titled BELLIES
was done by Bates Mumbai advertising agency for subbrand: Eno (brand: Eno) in India. It was released in Jan 2012.
Eno: BELLIES
Media
Released
January 2012
Posted
January 2012
Market
Agency
Executive Creative Director
Art Director
Credits & Description:
Category: Small Scale Special Solutions
Advertiser: GLAXOSMITHKLINE
Product/Service: ENO
Agency: BATES
Chief Creative Officer: Sagar Mahabaleshwarkar
Executive Creative Director: Abhinav Pratiman
Art Director: Sapna Ahluwalia
Other Credits: Vivek Warang
Ambient Execution Description
To demonstrate the effectiveness of ENO Fast Relief, we created bean bags that looked like stomachs and placed them in food courts of shopping malls. Every time a person would sit on it, the bean bag would deflate instantly, indicating quick relief from gas.