Fresh Del Monte Produce Outdoor Fruit Fanatics, 1 by quench Harrisburg

Fruit Fanatics, 1
The Outdoor Advert titled Fruit Fanatics, 1 was done by quench Harrisburg advertising agency for Fresh Del Monte Produce in United States. It was released in Jun 2017.
Advertising campaign for Fresh Del Monte Produce

Fresh Del Monte Produce: Fruit Fanatics, 1

Brand
Fresh Del Monte Produce
Media
Outdoor
Released
June 2017
Posted
June 2017
Market
United States
Industry
Grocery and Other foods
Agency
quench Harrisburg
Copywriter
Jeff Odiorne
Photographer
Steve Belkowitz
Art Director
Dave Spink
Creative Director
Dave Spink
Copywriter
John Gilbert
Designer
Keith Seaman
Copywriter
Sam Renner
Copywriter
Mike Deegan

Credits & Description:

To celebrate its 125th birthday in 2017, Del Monte challenged quench to create a platform that conveys its many innovations and achievements in the trade. The platform was "Fruit Fanatics for 125 years." Using test and learn digi/social tactics, it became apparent that the Fruit Fanatics platform was far bigger than simply a birthday trade footprint.
Media: Outdoor
Category: Food
Client: Fresh Del Monte Produce
Agency: quench
Country: United States of America
Group Creative Director: John Gilbert
Copywriter: Jeff Odiorne
Copywriter: John Gilbert
Copywriter: Sam Renner
Copywriter: Mike Deegan
Planner: Darby Hughes
Photographer: Steve Belkowitz
Designer: Keith Seaman
Print Producer: Kammi Bredbenner
Chief Creative/Content Officer: Jeff Odiorne
Creative Director/Art Director: Dave Spink
Studio Artist: Raven McKeal
Account Service Supervisor: Ami Lawson
Account Service Manager: Maura Klondar