Goodyear Outdoor BONE by Y&R Sao Paulo

BONE
The Outdoor Advert titled BONE was done by Y&R Sao Paulo advertising agency for subbrand: Goodyear Tyres (brand: Goodyear) in Brazil. It was released in Jul 2011.

Goodyear: BONE

Media
Released
July 2011
Posted
July 2011
Market
Industry
Creative Director
Creative Director
Creative Director
Creative Director
Copywriter
Creative Director
Illustrator
Account Supervisor
Account Supervisor
Art Director

Credits & Description:

Category: Cars & Automotive Services

Advertiser: GOODYEAR

Product/Service: GOODYEAR TYRES

Agency: Y&R SÃO PAULO

Chief Creative Officer: Rui Branquinho

Executive Creative Director: Flavio Casarotti

Creative Director: Rui Branquinho/Flavio Casarotti/Alexandre Vilela (Xa)/Felipe Gall

Copywriter: Lucas Casao

Art Director: Guilherme Racz

Illustrator: Gabriel Bueno

Art Buyer: Monica Beretta

Account Supervisor: Claudia Menezes/Felipe Wanderley

Advertiser's Supervisor: Rui Moreira/Luciana Guidi

Producer: Elaine Carvalho/Flavio Zamboni

Account Manager: Valeria Ordonhez

Planner: Fernanda Flandoli/Flavio Proença

Account Manager: Valeria Ordonhez

Planner: Fernanda Flandoli/Flavio Proença

Other Credits: Media: Gustavo Gaion/Gabriela Ben David