ZATIX Outdoor COORDINATES by Lew'Lara\TBWA Sao Paulo

COORDINATES
The Outdoor Advert titled COORDINATES was done by Lew'Lara\TBWA Sao Paulo advertising agency for subbrand: GRABER CAR TRACKING (brand: ZATIX) in Brazil. It was released in Mar 2010.
Advertising campaign for ZATIX

ZATIX: COORDINATES

Brand
GRABER CAR TRACKING  (ZATIX)
Media
Outdoor
Released
March 2010
Posted
March 2010
Market
Brazil
Industry
Business equipment & services, Corporate Image
Agency
Lew'Lara\TBWA Sao Paulo
Executive Creative Director
André Laurentino
Copywriter
Manir Fadel
Art Director
Luciano Lincoln
Photographer
Paola Vianna
Account Supervisor
Fabricio Takahashi
Producer
Giuliano Springhetti

Credits & Description:

Category: Ambient: Transit

Advertiser: ZATIX

Product/Service: GRABER CAR TRACKING

Agency: LEW'LARA\TBWA

Executive Creative Director: André Laurentino

Creative Director: Luciano Lincoln/Manir Fadel

Copywriter: Manir Fadel

Art Director: Luciano Lincoln

Account Manager: Alexandre Baroni

Account Supervisor: Fabricio Takahashi

Advertiser's Supervisor: Alexandre Cifarelli

Photographer: Paola Vianna

Producer: Giuliano Springhetti

Date of First Appearance: Mar 14 2010 12:00AM

Entrant Company: LEW'LARA\TBWA, São Paulo, BRAZIL



Description of Ambient execution

To communicate the high working precision of our satellite car tracking system, we painted the car’s exact latitude and longitude coordinates on parking spaces of shopping malls.