Greenpeace Outdoor, Ambient, DM, Case study Save the trees by Acw Grey Tel-Aviv
The Outdoor Advert titled Save the trees
was done by Acw Grey Tel-Aviv advertising agency for Greenpeace in Israel. It was released in Dec 2009.
Greenpeace: Save the trees
Brand
Media
Released
December 2009
Posted
December 2009
Market
Agency
Executive Creative Director
Art Director
Copywriter
Credits & Description:
Client: Green Peace
Agency: ACW GREY
Executive Creative Director: Yonatan Stirin
Creative Director: Moti Rubinstein
Copywriter: Uri Marek
Art Director: Moti Rubinstein
Account Superviser: Noa Heinman
Account Executive: Galit Ben-Yehuda
Description of Ambient execution
"Cut down" car freshener trees, which were handed out to drivers to hang in their cars.