Housing Bank for Trade and Investment: Beyond Expectations: Eagle

Credits & Description:

Client: Housing Bank for Trade and Investment
Agency: Adpro Communications
Creative Director: Rami Qaddoumi
Account Director: Ahmad Al-Dada
Account manager: Rizek Jildeh
CGI: Damian Balmaceda
Account Executive: Haya Al-Naber
Group CEO: Rana Hamarneh
3D Artist: Damian Balmaceda
Finalizer: Eyad Tamimi
Client Servicing Director: Azza Al-Hassan
Account Director: Ahmad Al-Dada
Account Manager: Rizek Jildeh
Executive Marketing Manager: Ghadeer Barishi
Marketing Manager: Mustafa Sabri
Senior Marketing Officer: Mays Sharkas
Senior Marketing Officer: Zena Asfour
Published: October 2020
Country: Jordan
Synopsis:
The campaign took on different animals that are known to possess unique physical traits that have placed them at the helm of their Kingdom, however, with a creative twist. Each visual equips the animal with what seems like an upgrade on their already hereditary super strength, reflecting how with the help of Housing Bank, there is always more, even for those Jordanian's who believe they have already reached their peak wealth.