Hyundai: A Message To Space, 2 [video]

Credits & Description:

Company Entering: Innocean Worldwide, Seoul
Entry Title: A Message To Space
Brand: Hyundai Motor Company
Advertiser: Hyundai Motor Company
Agency: Innocean Worldwide, Seoul
Chief Creative Officer: Jeremy Craigen
Executive Creative Director: Kiyoung Kim
Creative Director: Gunny Park
Copywriter: Jaeshik Seo/Mijin Lee
Art Director: Youngill Jang/Yonghee Kim/Seoyeon Cho
Account Director: Jongpil Kim/Eunjung Ahn
Account Manager: Euisung Ha
Strategic Planning Director: Junghwan Kim
Film Production Company: Planit Production, Seoul/Addict Media Films, Seoul/Duo Films, Seoul/D. Tribe, Seoul
Director: John S. Park
Cinematographer: Patrick Duroux/Michael Fitzmaurice
Assistant Director: Sung Bin
Executive Producer: Hojun Roh
Film Producer: Tony Moon/Nuri Hong/Myunghwa Songyong B. Song/Johnny Lee
Production Designer: Vincent Reynaud
Casting Director: Shownal Han
Post-Production Company: Editin, Seoul
Editor: Sejin You/Jaeho Lee
Colorist: Choongyoung Oh/Submarine9
Special Effects Company: Vixen, Seoul
Visual Effects: Sejun Bak
Sound Production Company: The Limelight, Seoul
Sound Designer: Hojun Ryu
Sound Studio Producer: Jaedeok Kang
Music Composer: Johan Strauss Ii
English Context Explanation: Stephanies(1
Houston, Tx) Dad Is An Astronaut Who Is Aboard The Iss For The Next 7 Months. Hyundai Motor Company Wanted To Help Stephanie Show Her Dad In Space How Much She Missed Him, And Loved Him. Hyundai Recreated Stephanies Message On Earth In A Size So Big That It Can Be Seen By Her Dad In Space. At Delamar Dry Lake, Nevada, Over A Span Of 2 Weeks, A Total Of 11 Hyundai Genesis Were Used To Create 30m Wide Letters. The Full Message Covered An Area Of 5.5 K.M. - Almost Twice The Size Of Central Park, Ny. Stephanies Message Was Seen By Her Dad On The Iss. He Personally Took A Photo Of The Message And Shared It With Stephanie. The Message Was Officially Recognized By The Guinness World Records As “The Largest Tire Track Image In The World.”