Lernia Outdoor Cut your hair and get a job, 2 by Garbergs Annonsbyra

Cut your hair and get a job, 2
The Outdoor Advert titled Cut your hair and get a job, 2 was done by Garbergs Annonsbyra advertising agency for subbrand: Lernia (brand: Lernia) in Sweden. It was released in May 2011.
Advertising campaign: Lernia: Cut your hair and get a job

Lernia: Cut your hair and get a job, 2

Brand
Lernia  (Lernia)
Media
Outdoor
Released
May 2011
Posted
May 2011
Market
Sweden
Industry
Consumer & Public services
Agency
Garbergs Annonsbyra
Creative Director
Petter Odeen
Art Director
Sebastian Smedberg
Copywriter
Rebecka Osvald
Account manager
Charlotte Lundquist

Credits & Description:

Lernia is a Swedish staffing and training company, offering continuing education for school drop-outs. Playing on a classic saying, this campaign aimed to show how uncomplicated the way to employment is in Lernia’s world. Offering a helping push at the same time. Since Lernia is offering both education and outsourcing, Lernia’s continuing education is a secure way to employment, which the campaign wishes to illustrate. The campaign ran in Stockholm in May. It consisted of eurosize-posters pointing out hairdresser’s in the very near-by, ads, banners and posters at hair dresser’s.



Advertising Agency: Garbergs, Sweden

Creative Director: Petter Ödéen

Art Director: Sebastian Smedberg

Copywriter: Rebecka Osvald

Graphic designer: Karin Roberts

Account manager: Charlotte Lundquist

Account director: Joakim Landin