Advertiser: LG
Agency: OGILVY PERU
Category: Transit
Advertising campaign: MICROWAVE CHEF
Creative Director: Aldo Canchaya
Copywriter: Andrea De La Flor
Art Director: Jean Pierre Ramirez
Art Director: Enrique Benites
Copywriter: Enrique Benites
Account Manager: Ursula Canchaya
Chief Creative Officer: Aldo Canchaya
Producer: Carla Chuiman
Art Director: Daniel Alvan
Copywriter: Daniel Alvan
Executive Creative Director: Aldo Canchaya
Other Credits: Luis Felipe De Los Heros
Art Director: Joao Pereyra
Ambient Execution Description
We made dummies of our microwaves and placed them in food trucks in the part where people receive their food so when their order was ready our microwave started bippinng and when they opened it, their meals were handed out from inside.