Mapfre Outdoor SMART CAR by M&C Saatchi Madrid

SMART CAR
The Outdoor Advert titled SMART CAR was done by M&C Saatchi Madrid advertising agency for subbrand: Mapfre (brand: Mapfre) in Spain. It was released in Jun 2012.

Mapfre: SMART CAR

Brand
Media
Released
June 2012
Posted
June 2012
Market

Awards:

One Show 2012
One ShowNewspaper / Full Page or Spread - CampaignMerit
Cannes Lions 2012
Outdoor LionsBanking, Investment & InsuranceBronze
Epica Awards 2012
Press AdFinancial ServicesGold

Credits & Description:

Type of entry: Posters
Category: Banking, Investment & Insurance
Advertiser: MAPFRE
Product/Service: MAPFRE
Agency: ZAPPING/M&C SAATCHI Madrid, SPAIN
Advertiser MAPFRE
Product MAPFRE
Entrant ZAPPING/M&C SAATCHI Madrid, SPAIN
2 of 3 Campaign
Type of Entry: Posters
Category: Banking, Investment & Insurance
Title: SMART CAR
Advertiser/Client: MAPFRE
Product/Service: MAPFRE
Entrant Company: ZAPPING/M&C SAATCHI Madrid, SPAIN
DM/Advertising Agency: ZAPPING/M&C SAATCHI Madrid, SPAIN
Uschi Henkes/Manolo Moreno/Urs Frick (Executive Creative Director)
Jorge Campaña (Copywriter)
Ana Delgado/Alvaro Moragón (Art Director)
Alfonso Herránz (Photographer)