| FAB Creative Awards 2016 | ||
|---|---|---|
| Ambient | Non-Alcoholic Drinks | FAB |
| Kinsale Shark Advertising Festival 2016 | ||
| Print/Outdoor/Other | International Non Traditional - Events, Stunts, Live Brand or Interactive Experience | Bronze |
Pepsi Max The Perfect Ride partnered with Uber to give Back To The Future fans the ride of their lives in a DeLorean to celebrate Back to the Future Day.We gave each passenger a limited bottle of Pepsi Perfect from the cult film.
Category: Drinks, non-alcoholic
Brand: Pepsi
Media: Ambient
Agency: AMV BBDO, London
Production: Fatsand
Country: United Kingdom
Director: Jack Wells
Executive Creative Director: Adrian Rossi
Executive Creative Director: Alex Grieve
Creative Director: Thiago De Moraes
Art Director: Dalatando Almeida
Copywriter: mike hughes