Samsonite Outdoor Bus Station by S.I. Newhouse School of Public Communications Syracuse New York

Bus Station
The Outdoor Advert titled Bus Station was done by S.I. Newhouse School of Public Communications Syracuse New York advertising agency for Samsonite in United States. It was released in May 2017.

Samsonite: Bus Station

Credits & Description:

Category: Personal Accessories
Media: Outdoor
Brand: Samsonite
Agency: S.I. Newhouse School of Public Communications
Geo: United States
Advertising Agency: S.I. Newhouse School of Public Communications. Syracuse, USA
Creative Director / Art Director / Copywriter: Ting Peng
Published: May 2017
Synopsis:
Samsonite is famous for its travel luggage. For its newest backpack collection, the large volume in its backpacks is highlighted and promoted.
Samsonite backpacks can carry more items than other backpacks. In this outdoor campaign, the big idea is to show Samsonite backpacks are large enough to contain everything you'll need for school, work or play.
It has bigger volume than other backpacks