| Cannes Lions, 2014 | ||
|---|---|---|
| OUTDOOR LIONS | AMBIENT: DIGITAL SCREENS | SILVER |
Type of entry: Ambient
Category: Digital Screens
Advertiser: SNCF
Product/Service: TRANSPORT
Agency: TBWA\PARIS, FRANCE
Client: SNCF
Product: TRANSPORT
Entrant: TBWA\PARIS, FRANCE
Type of Entry: Ambient
Category: Digital Screens
Entrant Company : TBWA\PARIS, FRANCE
Advertising Agency : TBWA\PARIS, FRANCE
Production Company : STINK Paris, FRANCE
Creative Director: Philippe Simonet (TBWA Paris)
Art Director: Sebastien Guinet (TBWA Paris)
Copywriter: Josselin Pacreau (TBWA Paris)
General Director: Barbara Dalibard (SNCF VOYAGES)
Communication Director: Olivier Reinsbach (SNCF VOYAGES)
General Director: Luc Bourgery (TBWA Paris)
Head Of Tv: Maxime Boiron (Else)
Tv Producer: Virginie Chalard/Blaise Izard (Else)
Film Director: Nathan Besse (STINK)
Producer: Sylvaine Mella (STINK)
Post Producer: Elise Gamboa (Else)
Post Producer: Sophie San (FIRM STUDIO)
Director Of Photography: Pierre Edelman (STINK)
Music: Florent Brown (.)
Sound Designer: Anais Khout (Else)
Sound Designer: David Amsalem (.)
Color Grading: Anne Szymkowiak (STINK)
Film Editor: Hugo Lemant/Nicolas Gerard (STINK)
Advertiser Supervisors: Delphine Nathan/Charlotte Taieb/Nihan Angrimangi (SNCF VOYAGES)
Account Managers: Stéphanie Chevallier/Edouard Manhes/Justine Myard/Guidi/Morgane Lejeau/Corinne D (TBWA Paris)
Description of Ambient execution:
this event is based on a double technological achievement: providing a spotless real-time experience thanks to a satellite connexion, and hold the operation's sophisticated technology in a custom-made digital screen that fit perfectly inside a
doorframe.