Media: Outdoor
Category: Automotive
Client: Toyota
Agency: MARKETWAY / PUBLICIS
Country: Cyprus
Creative Director: alessio criscuoli
Art Director: Savvas Demetriou
Copywriter: Constantinos Arkadiou
Account Director: Chriso Christoforou
Synopsis:
The Toyota Safety Sensors prevent you and your car from hitting other objects (cars, poles, etc.) while driving. In other words, they provide a safety pillow to your driving. Quite literally.