WMF Outdoor Snail by KNSK

Snail
The Outdoor Advert titled Snail was done by KNSK advertising agency for subbrand: WMF PEELERS (brand: WMF) in Germany. It was released in Mar 2011.

WMF: Snail

Brand
Media
Released
March 2011
Posted
March 2011
Market
Agency
Art Director
Copywriter
Art Director
Creative Director
Copywriter
Account Supervisor
Illustrator

Awards:

One Show 2012
One Show DesignOutdoor Design / Billboards - CampaignMerit

Credits & Description:

Advertiser: WMF
Product/Service: WMF CHILDREN’S CUTLERY
Agency: KNSK WERBEAGENTUR
Chief Creative Officer: Detmar Karpinski
Creative Director: Ulrike Wegert/Ansgar Böhme/Tim Krink
Copywriter: Ulrike Wegert/Ansgar Böhme
Art Director: Julian Heidt/Tim Krink
Illustrator: Ricarda Moegen
Account Supervisor: Kirsten Kohls
Ambient Execution Description
On the occasion of its 125-year anniversary, WMF’s children’s cutlery is to be promoted.
For children, eating is more than just nutritional input. It’s a sensual assault. An inspiration. It’s about uninhibited enjoyment.
Spots and stains that arise when eating can become works of art – coincidentally or with the help of a little childlike imagination. WMF children’s cutlery helps them do this.