Abbe Pierre Foundation Print, Outdoor Scars, 1 by ici Barbès Paris
The Print Ad titled Scars, 1
was done by ici Barbès Paris advertising agency for Abbe Pierre Foundation in France. It was released in Nov 2016.
Abbe Pierre Foundation: Scars, 1
Released
November 2016
Posted
November 2016
Market
Production Agency
Producer
Agency
Art Director
Executive Creative Director
Copywriter
Credits & Description:
Media: Print
Media: Outdoor
Category: Public interest
Client: Fondation Abbé Pierre
Agency: ici Barbès
Production: Stink
Country: France
Director: Yann Rabanier
Executive Creative Director: Olivier Moine
Art Director: Zhou Sha
Copywriter: Julien Colas
Agency Producer: Elise Kubler
The idea of the campaign is to show how poor housing leaves scars, and has a direct impact on health and lives of those who live in. Projection of portraits have been made on the walls and windows of real slums.