Altoids Print Esther's Tin by Energy BBDO Chicago

Esther's Tin
The Print Ad titled Esther's Tin was done by Energy BBDO Chicago advertising agency for Altoids in United States. It was released in Apr 2017.
Advertising campaign: The Curious Afterlife of a Tin

Altoids: Esther's Tin

Brand
Altoids
Media
Print
Released
April 2017
Posted
April 2017
Market
United States
Industry
Chewing-Gum
Agency
Energy BBDO Chicago
Associate Creative Director
Julio Alejandro Atehortua
Chief Creative Officer
Andrés Ordoñez
Creative Director
Pedro Perez
Associate Creative Director
Agustin Ballerio
Creative Director
Josh Gross
Associate Creative Director
Manuel Torres Kortright
Copywriter
Mishal Jagjivan
Art Director
Jen Garcia
Photographer
Alberto Oviedo

Awards:

Epica Awards 2017
Craft & ImageryPrint CraftBronze
Clio Awards 2017
PrintProduct/ServiceSilver
Print TechniqueProduct/Service: Art DirectionSilver
Print TechniqueProduct/Service: PhotographySilver
LIA Awards 2017
PrintArt Direction CampaignBronze Winner
Cannes Lions 2017
Print And PublishingPrint: Sweet Foods & SnacksBronze Lion Campaign
El Ojo Festival 2017
GráficaCampañas de ProductosBronce
Cristal Festival 2017
PressFoodBronze
PressArt DirectionBronze
PressPhotographyBronze

Credits & Description:

Media: Print
Category: Confectionery & snacks
Title: Esthers Tin
Client: Wrigley/ Altoids
Brand: Wm. Wrigley Jr. Company
Agency: Energy BBDO
Country: United States of America
Managing Director: Jeff Adkins
Chief Creative Officer: Andrés Ordóñez
Creative Director: josh gross
Creative Director: Pedro Pérez
Art Director: Jen Garcia
Copywriter: Mishal Jagjivan
Assoc Creative Director: Alejandro Juli
Assoc Creative Director: Agustín Ballerio
Assoc Creative Director: Manuel Torres-Kortright
Account Director: Jamie DeFer
Studio: Tom Sustan
Retoucher: Ben Gamble
Client Services Director: Lianne Sinclair
Photographer: Alberto Oviedo
Print Producer: Mary Day
Print Producer: Marissa Mandarino
Account team: Layne Steele Paddon
Published: April 2017
Description: Altoids tins have become part of pop culture because people don’t throw them away. The uses of an empty tin are endless, and as a result, old Altoids tins seem to arouse our curiosity whenever we see one. Continuing on our campaign of “Curiously Strong Mints,” we created the line “The Curious Afterlife of a Tin,” which focuses on the tin itself, instead of the mints, and asks the world “What’s in the tins of these curious characters?"
Print advertisment created by BBDO, United States for Altoids, within the category: Confectionery, Snacks.