The three-ad campaign shows shots of different dense forests. On inspecting further, one notices a tiny fire and senses it potential to bring down an entire forest. It also helps in demonstrating the efficiency of the Smoke Alarm in detecting the smallest of fires. Agency: Scarecrow Asia, India
Category: Home appliances & furnishings
Client: Anchor Panasonic
Agency: Scarecrow Communications Ltd. ,Mumbai
Country: India
Creative Director: Raghu Bhat
Creative Director: Manish Bhatt
Creative Director: kapil tammal
Creative Director: Sarvesh Raikar
Copywriter: Raghu Bhat
Copywriter: Sarvesh Raikar
Art Director: kapil tammal
Art Director: Ankit Dembla
Agency Producer: Uday Apkar
Retoucher: Deven Chavan
Strategic Planner: Arunava Sengupa
Account Management: Mansi Choudhary
Clients: Dinesh Agarwal, Manoj Dalal, Murli Mohan, Rekha Bhagwat