A campaign made to sensitize the victims of dating violence. Using the gif language that is always in loop mode, we have 3 short films with different couples that are on repeat showing a situation of dating violence. And, as shown on the gif, violence only stops when you make it stop.
Media: Print
Category: Charities & appeals
Client: APAV - Portuguese Association for Victim Support
Agency: Carmen
Country: Portugal
Executive Creative Director: Ana Luisa Paiva
Creative Director: Rodrigo Fabocci
Art Director: Rodrigo Fabocci
Copywriter: Marta Santos
Production company: FIM - Forever in movies