Arno Print Ugly Parents, Beautiful Kids 2 by Publicis Sao Paulo

Ugly Parents, Beautiful Kids 2
The Print Ad titled Ugly Parents, Beautiful Kids 2 was done by Publicis Sao Paulo advertising agency for subbrand: Arno Mixer Deluxe (brand: Arno) in Brazil. It was released in May 2013.
Advertising campaign for Arno

Arno: Ugly Parents, Beautiful Kids 2

Brand
Arno Mixer Deluxe  (Arno)
Media
Print
Released
May 2013
Posted
May 2013
Market
Brazil
Industry
Electronic Devices & Home Appliances
Agency
Publicis Sao Paulo
Creative Director
Hugo Rodrigues
Creative Director
Leo Macias
Art Director
Rodrigo Panucci
Creative Director
Zico Farina
Producer
Rita Carolina Vilarim
Account manager
Fábio Simão
Photographer
Pedro Dimitrow
Art Director
Caio Grafietti E Alessandro Cassulino
Account manager
Joao Paulo Hessel
Account manager
Gleidys Salvanha
Copywriter
Alexandre Abrantes
Producer
Thiago Loureiro
Producer
Emerson Russo

Awards:

Cannes Lions 2013
Outdoor LionsCraft; PhotographyBronze
Epica Awards 2013
OutdoorAdvertising PhotographySILVER
FIAP 2014
GráficaElectrodomésticos / Muebles / Accesorios del hogarSol de Plata
Intercontinental Advertising Cup, 2014
Best of Products and ServicesBest of ElectronicsCup Winner

Credits & Description:

Category: Home electronics
Client: Groupe SEB
Agency: Publicis Brasil
Country: Brazil
Creative Director: Hugo Rodrigues
Creative Director: Leo Macias
Copywriter: Alexandre Abrantes
Art Director: Alessandro Cassulino
Art Director: Rodrigo Panucci
Producer: Rita Vilarim
Producer: Thiago Loureiro
Producer: Emerson Russo
Photographer: Pedro Dimitrow
Account team: Ana Flávia Back
Account manager: João Paulo Hessel
Account manager: Fábio Simão
Account manager: Gleidys Salvanha