Aster Clinics Print Bloated Fish by The Classic Partnership Advertising Dubai

Bloated Fish
The Print Ad titled Bloated Fish was done by The Classic Partnership Advertising Dubai advertising agency for Aster Clinics in United Arab Emirates. It was released in May 2017.
Advertising campaign for Aster Clinics

Aster Clinics: Bloated Fish

Brand
Aster Clinics
Media
Print
Released
May 2017
Posted
May 2017
Market
United Arab Emirates
Industry
Hospitals, Healthcare facilities & Medical Services
Agency
The Classic Partnership Advertising Dubai
Executive Creative Director
Alok Gadkar
Art Director
Alok Gadkar
Copywriter
Prakash Elumalai
Art Director
Rajish Kappad
Illustrator
Rajish Kappad

Credits & Description:

Category: Health
Media: Print
Brand: Aster Hospital
Agency: The Classic Partnership
Geo: United Arab Emirates
Advertising Agency: The Classic Partnership, UAE
Executive Creative Director: Alok Gadkar
Art Director: Rajish Kappad, Alok Gadkar
Copywriter: Prakash Elumalai
Account Director: Pulkit Vasisht
Production Head: Vitthal Deshmukh
Illustrator: Rajish Kappad
Retouching Artist: Devraj Shriyan
Published: May 2017
Description: One in five people in the UAE is suffering from gastric problems because of obesity and poor diets. Bloated stomach is its most visible symptom. It generates gas, putting you in a lot of embarrassing situations. If not treated immediately, it can lead to Ulcer, Gastritis, Gastroesophageal Reflux Disease (GERD), Stomach Cancer and other grave complications. Aster Hospital wanted to create public awareness on this lifestyle disease, in a lighthearted manner. We took the insight – don’t let your food fill your stomach with gas – and gave it a visual analogy.