Advertised brand: ACP – Auto Club of Portugal/ Portuguese Auto Club
Media: Print
Category: Health & safety
Advert title(s): .Woman .Kid
Translation of headline to English: It's never just a text if you're driving.
Product: Driving Safety Campaign
Advertising Agency: McCann Lisbon, Lisbon, Portugal
Agency website: www.mccann.pt
Creative Director: José Godinho Marques
Art Director: Filipe Domingues
Copywriter: Mário Nascimento
Producer: Bruno Carvalho
Photographer: Rui Carvalho
Account Executive: Filipa Vasconcellos
Published/Released (04/2014)