Baloto Print Luckations, 2 by Sancho BBDO Bogota

Luckations, 2
The Print Ad titled Luckations, 2 was done by Sancho BBDO Bogota advertising agency for Baloto in Colombia. It was released in Mar 2020.
Advertising campaign for Baloto

Baloto: Luckations, 2

Brand
Baloto
Media
Print
Released
March 2020
Posted
March 2020
Market
Colombia
Industry
Lottery & Gambling
Agency
Sancho BBDO Bogota

Awards:

Cresta Awards 2020
Print, OohPoster/Billboard campaign (2-6 executions)Bronze
Brand PurposeBrand PurposeBronze
The ‘wish We’d Thought Of That’ AwardTHE ‘Wish we’d thought of that’ AWARDBronze

Credits & Description:

Client: Baloto Revancha
Advertising Agency: Sancho BBDO
President: Carlos Felipe Arango
Chief Creative Officer: Mario Lagos
Chief Creative Officer: Sergio León
Chief Creative Officer: Hugo Corredor
Chief Creative Officer: Giovanni Martínez
Executive Creative Director: Diego Forero
Executive Creative Director: Nicolás Acosta
Creative Director: Óscar Ramírez
Creative Art Director: Emerson Martínez
Copywriter: Steven León
Copywriter: Javier Suárez
Art Director: José Huertas
Copywriter: Fernanda Basto
Account Executive: María Marmolejo
Game And Marketing Manager: Laura Rodríguez
Brand Manager Marketing: Irina Gómez
Product Manager: Andrea Marino
We use the six numbers of the geolocation coordinates in Google Earth, to invite people to discover the incredible places that 6 numbers could take them, the same numbers of our ballots.