Bic Print Cloth Button by Borghi/Lowe Sao Paulo

Cloth Button
The Print Ad titled Cloth Button was done by Borghi/Lowe Sao Paulo advertising agency for subbrand: BIC Bond (brand: Bic) in Brazil. It was released in Jun 2012.
Advertising campaign: Whatever life breaks up

Bic: Cloth Button

Brand
BIC Bond  (Bic)
Media
Print
Released
June 2012
Posted
June 2012
Market
Brazil
Industry
Paints, Paint Brushes, Adhesives
Agency
Borghi/Lowe Sao Paulo
Creative Director
Erh Ray
Creative Director
Fernando Nobre
Illustrator
Roberto Ulhoa
Copywriter
Ricardo Scarpa
Photographer
Denis Sitta

Credits & Description:

Media: Print
Geo: Brazil
Category: Office Equipment
Agency: Lowe
Brand: BIC
Whatever life breaks up.
Advertising Agency: BorghiErh/Lowe, Sao Paulo, Brazil
Executive Creative Directors: José Henrique Borghi, Erh Ray, Fernando Nobre
Creative Director: Fernando Nobre
Art Director: Roberto Ulhoa
Copywriter: Ricardo Scarpa
Illustrator: Roberto Ulhoa
Photographer: Denis Sitta
Producers: José Francisco Ressutti Jr, João Albertini