Yves Saint Laurent (YSL) Print, Outdoor #YSLBLACKOPIUM [alternative] by BETC Luxe

#YSLBLACKOPIUM [alternative]
The Print Ad titled #YSLBLACKOPIUM [alternative] was done by BETC Luxe advertising agency for subbrand: BLACK OPIUM (brand: Yves Saint Laurent (YSL)) in France. It was released in Aug 2014.
Advertising campaign for Yves Saint Laurent (YSL)

Yves Saint Laurent (YSL): #YSLBLACKOPIUM [alternative]

Brand
BLACK OPIUM  (Yves Saint Laurent (YSL))
Media
Print, Outdoor
Released
August 2014
Posted
August 2014
Market
France
Industry
Perfumes
Agency
BETC Luxe

Credits & Description:

BRAND YSL Beauté – L’Oréal Luxe
Product: BLACK OPIUM
BRAND MANAGEMENT
Stephan Bezy
International General Manager – YSL Beauté
Valérie Nowak
VP Global Communication and image – YSL Beauté
Laurence Balmayer
Corporate Communication Director – YSL Beauté
Yann Andréa
International Marketing Director – YSL Fragrance
Jean Baptiste Pelen
International Marketing Group Manager – YSL Fragrance
Emilie Rozand
International Product Manager – YSL Fragrance
AGENCY BETC
AGENCY MANAGEMENT Carole Bildé
Managing Director
Danièle Manasseh
Account Director
Fanny Buisseret
Account Manager
ART DIRECTOR Marie Baillot
PHOTOGRAPHER Mathieu César
PRODUCTION Iconoclast
1ST AIRDATE August 25th
FORMATS Press (SP, DP, gatefold) and Outdoor