Category: OTC Pharmacy
Advertiser: BRILANT INTERNATIONAL
Product/Service: MOSQUITO REPELLENT PATCHES
Agency: FP7/RUH
Type Of Ad: Newspaper
Date of First Appearance: Apr 5 2011
Entrant Company: FP7/RUH, Riyadh, SAUDI ARABIA
Chief Creative Officer: Danny El-Georr
Executive Creative Director: Ahmad Beck
Copywriter: Mohammad Baalbaki
Art Director: Ahmad Beck/Mohammad Baalbaki
Illustrator: Maxim Kostenko
English Translation of Main Headlines
How annoying to wake-up with a mosquito bite on your skin, and you always wonder how and when you got the bite, So basically you never know what happens when you fall asleep!
To communicate the mosquito repellent patches from BODYGUARD brand,
We have created digital illustrations showing close ups of mosquito in human life situations on your skin, sucking and drinking your blood while you are sleeping.