Canal+ Print Family by BETC Euro Rscg Paris
The Print Ad titled Family
was done by BETC Euro Rscg Paris advertising agency for subbrand: CANAL+ Borgia (brand: Canal+) in France. It was released in Sep 2011.
Canal+: Family
Brand
Media
Released
September 2011
Posted
September 2011
Market
Agency
Awards:
| Grand Prix de la Communication Exterieure 2011 | ||
|---|---|---|
| The Winners | - | Prix |
| Grand Prix de la Publicite Presse Magazine 2012 | ||
| Winners | - | Prix |
Credits & Description:
Meet the Borgia's, a powerful, immoral and scandalous family, symbol of the decadence of the Church in the 15th century, immortalised through the latest series produced by CANAL+. To promote the series, BETC brings out 4 prints where the flamboyant photographer David Lachapelle has succeeded in revealing the duality of the members of the BORGIA family: behind their angelic appearance, we discover that their innocent and beatified faces barely conceal the greatest vices.
Advertising Agency: BETC Euro RSCG, France