Media: Print
Category: Drinks, alcoholic
Client: Club Colombia
Agency: Leo Burnett
Production: La Lupa Arte Digital
Country: Colombia
Art Director: Eddy Marquez
Copywriter: Carolina Arias
Copywriter: Camilo Garzón
Creative Director/ art director: Juan Romero
Creative Director/ writer: Lukas Calderón
Agency Producer: Leo Burnett Colombia
Designer: Eddy Marquez
Synopsis:
Mastery is to wear a living legacy.
Ancestral Masters is a campaign that helps to preserve our heritage and hidden legacy, helping an indigenous community called Embera - Wounnan with the manufacture of the Chaquiras, their main art and source of income, because beyond talking about our expertise, we decided rescue through fashion, the mastery of those who make us unique.