Corona: World

Credits & Description:

As part of its new Live Mas Fina platform and to celebrate the annual Mexican Day of the Dead celebrations, Corona Canada is offering a series of limited edition tall cans of Corona Extra. The cans, designed by Zulu Alpha Kilo, feature authentic, Mexican skull artwork and are on shelves now across Canada leading up to the November 1st and 2nd celebrations. To help promote the cans, Zulu also created a vibrant out of home and print campaign featuring an eye-catching series of original skull illustrations inspired by traditional Mexican sugar skull designs. Each design in the series represents a meaningful way of living with themes such as love, adventure and thoughtfulness.
Category: Drinks, alcoholic
Client: CORONA
Agency: Zulu Alpha Kilo
Country: Canada
Chief Creative Officer: Zak Mroueh
Executive Creative Director: shane ogilvie
Art Director: Jenny Luong
Copywriter: Nick Asik
Agency Producer: Kate Spencer
Design Director: Mooren Bofill
Illustrator: Jenny Luong
Mac Artist (Print): Brandon Dyson, Jaimy Chua
Studio Artist (OOH): Brandon Dyson
Group Account Director: Kate Torrance
Account Director: Dic Dickerson
Account Executive: Devina Hardatt
Agency Planner: Emma Brooks
Media Agency: MEC
Media team: Wes Wolch, David Stanton, Sammy Rifai
Client (Company): Molson Modelo Imports Ltd.
Clients: Stewart Priddle, Lindsay Wilson, Courtney Murgatroyd