Danone Print, DM, Case study Junk Food Patches by Y&R Sao Paulo

Junk Food Patches
The Print Ad titled Junk Food Patches was done by Y&R Sao Paulo advertising agency for subbrand: Corpus Light (brand: Danone) in Brazil. It was released in May 2012.
Advertising campaign for Danone

Danone: Junk Food Patches

Brand
Corpus Light  (Danone)
Media
Print, DM, Case study
Released
May 2012
Posted
May 2012
Market
Brazil
Industry
Non-alcoholic drinks, Yogurt
Agency
Y&R Sao Paulo
Creative Director
Rui Branquinho
Chief Creative Officer
Rui Branquinho
Creative Director
Pedro Cappeletti
Creative Director
Flávio Casarotti
Copywriter
Raphael Quatrocci
Art Director
Felipe Pavani
Creative Director
Laura Esteves

Credits & Description:

Media: DM

Geo: Brazil

Category: Non-alcoholic drinks

Agency: Y&R

Brand: Danone

Advertising Agency: Y&R, Sao Paulo, Brazil

Chief Creative Officer: Rui Branquinho

Creative Directors: Rui Branquinho, Flavio Casarotti, Laura Esteves

Art Director: Felipe Pavani

Copywriter: Raphael Quatrocci

Images: Shutterstock

Additional credits:

Print Agency Producers: Elaine Carvalho, Flavio Zamboni

Art Buyers: Monica Beretta, Eliane Pereira

Account Managers: Alessandro Cardoni, Helena Rossi

Planner: Eliana Yamaguchi

Media team: Gustavo Gaion, Inajá Ramos